Liquid Motors, CARFAX and ABC Auto Auction to Host Joint Internet Marketing Summit in Orlando

Dallas, TX September 14, 2010 (PR WEB)

Internet sales and marketing opportunities continue to grow, but many dealers still find it difficult to leverage these new avenues to drive incremental business to their dealerships. The Drive More Sales with Improved Internet Marketing Summits will take an in-depth look at road blocks at dealerships, vehicle pricing strategies, social media and overall best practices automobile dealers can implement to improve their Internet marketing and drive more sales.

"Liquid Motors and CARFAX have been sponsoring these educational summits for the past four years and we are excited to have ABC Auto Auctions join us. ABC brings a whole other aspect to educating the attending dealers." said Mark Burack, Vice President of Business Development for Liquid Motors.

The events will feature industry leaders speaking on the following topics:

  • Steer clear of the roadblocks that most dealerships put in their own way
  • Drive customers to your door with effective vehicle pricing strategies
  • Rev-up more quality leads without increasing your marketing budget
  • Accelerate your inventory turn times by implementing simple Best Practices
  • The importance of putting yourself in your customer's shoes
  • Building strong, lasting consumer confidence throughout your operations
  • The "how to" guide to utilizing effective social media marketing
  • What facebook, twitter, MySpace and blogging can do for your dealership

As online marketplaces continue to flourish and evolve, dealerships have to be knowledgeable and ready to adapt. Liquid Motors, CARFAX and ABC Auto Auctions bring the "best practices" to drive more sales with improved Internet marketing right to the summit attendees. These educational Sales, Internet and Social Media strategies can be used by any dealership to help with Internet vehicle marketing.

The upcoming Internet marketing summit will be held in Orlando on September 23rd. For more information or to register for the event click on the link:

About Liquid Motors (
Liquid Motors Inc., a Dallas, Texas based corporation, offers automobile dealers a comprehensive Internet marketing solution designed to maximize lead generation. We provide a variety of software and services that create a competitive advantage for automobile dealerships by generating and capturing more cost effective Internet leads using no-cost Internet classifieds, eBay auctions and listings, leading pay classifieds and dealer websites through the implementation of strategic pricing analysis, search optimization and marketing, and compelling multimedia.

About CARFAX (
Millions of used car buyers and sellers each year rely on CARFAX, the most trusted provider of vehicle history information. Using the unique 17-character vehicle identification number (VIN) found on vehicle dashboards and title documents, CARFAX instantly generates a detailed Vehicle History Report on any used car or light truck. CARFAX Vehicle History Reports provide valuable information that helps used car buyers and sellers make better decisions. For more information or to become a CARFAX-subscribing dealer, visit

About Auction Broadcasting Company (
Auction Broadcasting Company, LLC is in the automotive remarketing services industry. It operates eight auto auctions through which used cars and other vehicles are sold to franchised automobile dealers and licensed used car dealers. The auto auction offers a large-scale, centralized clearinghouse through which vehicle manufacturers, finance companies, fleet owners and selling dealers can reach these buyers. The Company acts as agent in the sales process, receiving fees from both buyers and sellers, but not taking title to the vehicle. ABC provides a wide range of related services to the buyers and sellers at the auction. These services include vehicle check-in, storage, reconditioning, body shop services, title processing, financing, arbitration and transport. Additionally, through common ownership, the Company also provides ancillary repossession, registered vehicle importing, and title services.

Jill Givens, Director of Marketing

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